Financial Freedom Coaching

care for you and your future self

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Offering a different model of support towards financial freedom

Financial coaching differs from wealth management or financial advice (though we are equally qualified!)

  • Educate while explaining different options and their impact

  • Empower you to take control then stick to your path confidently as it’s your plan

  • Share simple yet high-impact strategies to accelerate progress

  • Investment in yourself rather than instructing you and creating dependency

We are actually happy if you no longer require us! (also happy if you find continued value and stay!)

Founded on principles of transparent fees and a high value service

We focus on saving or gaining you money, and buying you freedom, so are happiest when this far exceeds coaching fees paid. If we cannot achieve this, then we will simply say so.

Our coaching follows a pay-as-you-go model with packages meeting common needs, choose only what you require and no more. Though if you prefer a full service then feel free!

While this may feel like an outlay compared with subtle percentage fees, over time we believe a fixed-fee model will prove substantially cheaper. You may be surprised how quickly the break-even point arrives.

No proprietary platforms or investments, no opaque fees

We are not incentivised to transfer your money to our platform or pitch expensive managed investments because we don’t have any!

Fixed fee means we don’t need to grab your money to increase % cuts, and can focus more time together on aspects which make real impact.

Unlike the competition:

  • No percentage % onboarding / transfer-in fees

  • No percentage % ongoing commitment (optional annual coaching plans if you like)

  • No percentage % exit fees

  • As your portfolio grows the fee doesn’t

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Richard Child
Founder

Richard holds a Diploma in Regulated Financial Planning (DipPFS) issued by the Chartered Insurance Institute. This is the same qualification IFAs and Wealth Managers take. Authenticate at CII

Plus science degrees from Lancaster University and Newcastle University, and a Postgraduate Certificate from the University of Oxford.


Richard is also director at an S&P500 US corporation, bringing additional experience beyond personal finance planning.


Since hitting CoastFIRE aged 39, and BaristaFIRE / LeanFIRE aged 42 - Richard continues fulfilling work towards full FIRE! Read our blog What is FIRE?

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Frequently Asked Questions